Wednesday, 2 March 2011

Moschino Mens Underwear


Moschino or todaymochino occupies an important position in international fashion stage. It is complete with its own history and is consistent and continuous. The Moschino Cheap, Chic and Love releases make their mark by expressing creativity making irony and elegance its strength.

Starting with the pre-collection, the Moschino Jeans label changed its name to Love Moschino, better expressing its intrinsic nature.

Rossella Jardini is Moschino’s Creative Director and has been since 1994. Jardini is responsible for the brand image and style of mochinon and fulfils the role of creative witness, keeping the stylistic and philosophical approach alive after the death of Franco Moschino on 18 September 1994, with whom she worked with from 1981.

The managing director is Alessandro Varisco and has been since April 2009.

Owner of the Moschino label: Moschino SpA purchased by Aeffe SpA (producer of Moschino and Sportswear Internationational. In 2007, Moschino SpA Scienward International Holdings Limited manages franchising and distribution of its products in China (excluding Hong Kong and Macau).

Maison Moschino hotel was opened 25th Feb 2010. It is Situated in a neoclassical building that was the city’s first railway station and is now at the centre of the 21st century Milan, the project was supervised by Rossella Jardini in cooperation with Jo Tan.
Contact Moschino from their website.

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